Konica Minolta/DM.2 worked with True9/Concept46 to develop this micro-site in order to provide information about the 2008 Gator Bowl and garner customer exposure for Konica Minolta's products.

With this site, Konica Minolta/DM.2 is able to add the latest behind-the-scene news, notes and footage of sponsorships, in addition to maintaining a sports blog to keep their fans completely up to date.

Agency: true9